Loading ...
Nicholas Klein here with another quick marketing tip. Today’s lesson was inspired by the Picasa Team at Google. I was searching for a “free online photo editor”… and the results were very surprising.
I shot a quick video to show you exactly how you can apply these PPC lessons from Google in your own business right now. Simply press “PLAY” to watch this quick 3:10 video if the autoplay doesn’t flow.
PPC marketing forces you to get to the CORE desires, pains, and frustrations of your prospect so that you can cut through all the noise and connect – in a fraction of a second – with PEOPLE who are actively searching for solutions to their most pressing problems.
The Picasa Team at Google has given us a beautiful example of how to do this effectively. Imagine you have just spent upwards of $500 to $1000 or more for your brand new camera… only to find out your photo editing software is extremely frustrating to learn.
Google Picasa recognizes this core pain in their prospects lives, and has crafted an ad that cuts straight to the heart of the matter… while subtly telling their prospects that Picasa understands that pain, and is the SOLUTION to their problems.
Watch the video, and think about how you can apply this into your own business. I’ve done this on my landing page at AuthorityNetworker.com with the emphasis on one of the biggest pains in our industry: How to make money TODAY and build a true business ASSET for tomorrow?
How can you cut to the heart of the matter by tell your prospects you know their pain and have their solution? Do this in ONE sentence, and I guarantee your business will continue to prosper for years to come.
Nicholas Klein
“The Master of Rapid Residual Recruiting”
www.AuthorityNetworker.com
P.S. If you’re struggling, I’m here to help. Call me at 1-801-648-9457 right now so we can discuss your #1 stumbling block to success online. No cost, no obligation, NO sales pitch… just 100% focus on improving your results.
